10 Tips for Discovering Your Blogging Mojo
Your customers will live vicariously through you while reading your blog. They will share your adventures. They will get to know you and they will begin to identify with you. They will feel what you felt when you focused your lens and you pressed the shutter button.
When they buy your services or they buy your prints they will be buying a piece of you and your experiences. Each piece of art will have a richer, deeper story behind it than just the image alone because it will hold the story of you.
Since I am new to blogging I’ve been reading a few books about it. One of my favorites is 31 Days to Finding Your Blogging Mojo by Bryan Allain. It’s full of great tips and it covers all of the basics that you need to know to get started blogging. Here are my top take aways from the book, but it is full of much more information than what I’ve included here. I highly recommend buying it and reading it for yourself.
- Strive to create 2-way online conversation and community around your blog. Try ending some blog posts with an engaging question. Encourage readers to share about themselves—their experiences, their preferences, or their wishes.
- Realize that every conversation—online and in the real world—about your blog is an opportunity. Own the fact that you’re a blogger and your blog is worthwhile. Be able to talk comfortably and confidently about your blog. Talking about it will help you improve your blogging voice and focus.
- The more focused your blog content is, the better chance you have at seeing quick growth. Know your audience, your perspective, and your content.
- Your goal should be to write one blog article a week.
- Shorter blog articles are better than longer ones. Keep them less than 500 words.
- Be your most genuine authentic self when writing. Show personality. Humor. Be conversational. Share little details about yourself to create connection points with your readers.
- Include a good picture of yourself with your blog to help make it personal. Smile. Look friendly.
- Have writer’s block? Think about writing a series of multiple blogs on a topic. Or collect several old posts and create compilation or guide on a topic. Or write a top 5 list. Or read through past reader comments to get new blog ideas.
- Still have writer’s block? Try a cheater post—Ask readers 1-3 questions, post a picture and run a photo caption contest, ask for feedback or recommendations on something, repost a popular blog from your archives.
- Promote your blog. Make multiple and original tweets about each blog post. The author of this book tweets each blog post out 4 times.
Have you read any good books on blogging techniques? Let me know. I’d love to check them out. (See what I just did there.)